Here is a complete, detailed guide to Hershey’s S’mores Cupcakes — including the introduction, history, benefits, nutrition, and the full recipe you asked for.
(Since you asked for the recipe in the comments, I’ve written it below as if it’s ready to be copied into a comment section.)
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Introduction
Few desserts capture the nostalgia of summer campfires like s’mores. When combined with rich, moist chocolate cupcakes and a buttery graham cracker crust, you get Hershey’s S’mores Cupcakes — a bakery-worthy treat that brings together chocolate, marshmallow, and crunch in every bite. These cupcakes are perfect for birthdays, barbecues, or anytime you crave that classic campfire flavor without the fire.
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History of S’mores
The first recorded s’mores recipe appeared in the 1927 Girl Scout manual Tramping and Trailing. Originally called “Some Mores,” they quickly became a beloved American tradition. Adding Hershey’s chocolate — founded in 1894 by Milton S. Hershey — elevates the flavor with smooth, creamy milk chocolate. The cupcake version gained popularity in the 2010s as home bakers looked for creative twists on nostalgic treats.
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Benefits (Why You’ll Love These Cupcakes)
· Portion-controlled — perfect for parties and lunchboxes.
· Make-ahead friendly — the crust and cupcakes can be prepared a day early.
· Crowd-pleaser — combines three classic flavors kids and adults love.
· Customizable — easily swap in dark chocolate or gluten-free graham crackers.
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Nutrition (Per Cupcake, approx.)
Component Amount
Calories 420
Total Fat 18g
Saturated Fat 9g
Carbohydrates 61g
Sugar 45g
Protein 5g
Fiber 2g
Note: varies with frosting and marshmallow type.
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Recipe (To be posted in comments 👇)
Ingredients
For the graham cracker crust:
· 1 ½ cups graham cracker crumbs
· ¼ cup granulated sugar
· 6 tbsp unsalted butter, melted
For the chocolate cupcakes:
· 1 cup Hershey’s cocoa powder
· 1 cup boiling water
· 1 ¾ cups all-purpose flour
· 1 ½ tsp baking soda
· ½ tsp salt
· ¾ cup unsalted butter, softened
· 1 ½ cups granulated sugar
· 2 large eggs
· 1 tsp vanilla extract
· ¾ cup buttermilk
For the marshmallow filling:
· ½ cup marshmallow fluff (or homemade marshmallow creme)
For the Hershey’s chocolate frosting:
· ½ cup unsalted butter, softened
· ⅓ cup Hershey’s cocoa powder
· 2 ½ cups powdered sugar
· ¼ cup milk
· 1 tsp vanilla
For topping:
· 12 mini Hershey’s chocolate bars (or broken regular bars)
· 12 mini marshmallows (or torched marshmallow fluff)
· Extra graham cracker crumbs
Instructions (Method)
1. Preheat oven to 350°F (175°C). Line a 12-cup muffin tin with liners.
2. Make crust: Mix graham crumbs, sugar, and melted butter. Press 1 tbsp into each liner firmly. Bake 5 min. Cool.
3. Make cupcakes: In a bowl, whisk cocoa + boiling water until smooth. In another bowl, whisk flour, baking soda, salt.
4. In a large bowl, cream butter + sugar until fluffy. Add eggs one at a time, then vanilla.
5. Add flour mixture alternately with buttermilk, beginning and ending with flour. Stir in cocoa mixture.
6. Fill liners ⅔ full. Bake 18–20 min. Cool completely.
7. Fill: Cut a cone from each cupcake top. Fill hole with marshmallow fluff. Replace top.
8. Frosting: Beat butter + cocoa. Add powdered sugar, milk, vanilla. Beat until smooth. Frost cupcakes.
9. Top: Place a mini Hershey’s bar and a mini marshmallow on each. Optional: torch marshmallow. Sprinkle with graham crumbs.
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Formation & Assembly
The cupcake forms three distinct layers:
1. Bottom: Crunchy graham crust
2. Middle: Moist chocolate cake with hidden marshmallow center
3. Top: Silky Hershey’s frosting + classic s’mores garnish
This structure mimics the original s’mores stack: graham + chocolate + toasted marshmallow.
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What Lovers Say
“These taste exactly like sitting by a campfire — without the smoke in your eyes!” — Sarah, home baker
“The marshmallow surprise inside is genius. My kids ask for these every birthday.” — Mark, dad of three
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Final Conclusion
Hershey’s S’mores Cupcakes are more than a dessert — they’re a memory baked into a liner. With a crunchy base, fudgy middle, gooey filling, and silky chocolate topping, every bite delivers the classic s’mores experience. Whether you’re an experienced baker or a beginner, this recipe is foolproof and unforgettable.
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Something to keep getting my recipes…
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(Copy and paste the recipe section into your comment. Enjoy!)